Latest Additions - 20/05/2018
BBC One (Big Day) - 2018
In the absence of any further new idents after the dawn of 2018, keeping presentation on BBC One fresh usually fell to short stings instead. Here a special sting from May 2018 to mark the day of both The Royal Wedding and the FA Cup Final, with the circle of the O being formed from both a ring and a football. As well as some clever wording that can be read either as 'Big Day' or 'One Big Day', or at least on network it can. Not a 'oneness' anywhere in sight!
BBC One Scotland (Big Day) - 2018
The BBC One Scotland version of the Big Day sting.
BBC One Northern Ireland (Big Day) - 2018
Another BBC nation. This time it's the BBC One Northern Ireland variation of the 'Big Day' sting.
Latest Additions - 19/05/2018
Quavers - 1989
Remember kids, it's fine to kiss a random and clearly uninterested lady, after vandalising some art exhibits on display, just as long as you've eaten a tasty potato snack first. More lessons that were fine in the 80s here, courtesy of animated dog Colin who today is visiting an art gallery.
Latest Additions - 18/05/2018
Sky News (Saturday Live) - 2009
From 2009, and one of many branded strand names for the Sky News channel. This time it's the top of the hour sequence leading into Saturday Live, presented by Chris Roberts. Headlines on this day include continuing revelations around MP expenses claims, wildfires in California, and fighting in Pakistan.
Sky News (Destination Report) - 2011
One of several short segments scattered throughout the Sky News schedule geared around the advertising sponsorship attached to it, rather than the news. Here in 2011, Dial A Flight sponsor the 'Destinations Report' by Nazaneen Ghaffar - essentially someone standing in front of the weather screen to promote a particular holiday location. Well, it helps pay the leccy bill for those big video walls!
Sky News (Half Hour Headlines) - 2017
A shorter set of headlines from Sky News in 2017, sitting on the half hour of a programme.
Sky News (Headlines) - 2017
The top of the hour sequence from Sky News in 2017. After showing some clips of the website, they cut to the studio for the headlines, which today include police announcing they are carrying out an investigation into Conservative behaviour in the 2017 election, a report on how Ian Watkins could have been caught much earlier, and Texas bracing itself for severe storms and an update on a day of special Ocean Rescue reports from the channel.
Sky News (Headlines) - 2018
Some small updates to the top of the hour sequence in 2018 to bring in studio updates and a new logo to match the overall Sky branding that week, now with the logo all in lowercase. Headlines on this day include Sir Alex Ferguson undergoing emergency surgery, Conservative infighting over Brexit and Boris Johnson heads to the US to try and persuade Trump not to pull out of the Iran deal.
Latest Additions - 17/05/2018
BBC News (Countdown - Royal Wedding) - 2018
An updated BBC News countdown to mark The Royal Wedding between Prince Harry and Meghan Markle in May 2018. Aired here into the 4pm top of the hour on 17th May.
Latest Additions - 16/05/2018
STV News Tonight (Closure Report) - 2018
From May 16th 2018, STV2's own national news programme remains truly professional as they report on the announced closure of the channel, and the associated major cuts to the news services at the station, resulting in large numbers of job losses.
British Rail - 1989
A long 1989 advert promoting the rail industry in 1989, featuring footage shot around the country. A fun game is spotting how many of the same trains can still be seen in use 30 years later.
Latest Additions - 15/05/2018
Woodpecker - 1990
Part of the long-running campaign for Woodpecker Cider turning everyday scenarios on their head, accompanied by the tagline 'What a refreshing change'. In this one, a hedgehog goes for a leisurely stroll in the countryside...
Latest Additions - 14/05/2018
Channel 4 (Cinema From 3 Continents) - 1990
Cinema From 3 Continents was a special set of branding used to lead into foreign language films on Channel 4. Dating here from 1990 and highlighting a movie from Peru.
Latest Additions - 13/05/2018
BBC2 (Water) - 1991
One of the original launch batch of 2 idents in February 1991, Water features the 2 logo sitting in water at a 45 degree angle. A subtle variation of this one also existed, where water reflections could be seen on the 2 itself.
BBC2 (Slide) - 1991
The next slide style for BBC2 introduced with the '2' rebrand of 1991. Here being used to mention shows elsewhere in the schedule (or not at all in the first case), as well as giving a chance to see the variation in placement of the 2 logo in the top left from one slide to the next.
Latest Additions - 12/05/2018
BBC Embassy World Snooker - 1991
From The Crucible Theatre in Sheffield, the BBC brings coverage of the Embassy World Snooker Championship in 1991.
Latest Additions - 11/05/2018
BBC Sport - 1991
The corporate BBC sport ident from the early 90s. A simple affair where a powerful piece of music accompanies a logo which may have escaped from a box of Ariel Automatic.
Latest Additions - 10/05/2018
Maxwell House - 1990
Maggie Smith takes on the excessive verbiage this time in another Maxwell House advert from 1990.
Latest Additions - 09/05/2018
Newcastle Exhibition - 1990
Gelsen Kirchen is looking for a place to become twinned with, but the deciding factor is the beer. The actual Gelsenkirchen in Germany has been twinned with Newcastle Upon Tyne since 1948. Newcastle Exhibition was originally brewed within the region, but production was moved with sales and mergers of the breweries in the 2000s.
Latest Additions - 08/05/2018
BBC Two (DEF II) - 1990
DEF II was an evening programming strand on BBC Two which ran from 1988 through to 1994. It was aimed at a teenage audience, long before other mediums were readily available to cater to the audience sector, providing a mix of original content and American imports. Here features the introductory graphic sequence to one of the segments from 1990.
BBC Two - 1990
The forward-facing version of the TWO ident, with the letters appearing from white.
Latest Additions - 07/05/2018
Nine O'Clock News - 1987
And now at 9.05, it's time for the 9'O Clock News, hosted here by Martyn Lewis and Michael Buerk. Introduced to the BBC in 1985, this set of titles for the 9pm bulletin lasted through until 1988. Headlines in this edition include continuing talks between Reagan and Gorbachev and an escaped prisoner at Gartree Prison.
Latest Additions - 06/05/2018
Pick (Break Police) - 2017
Happily challenging the DVB video compression once more, the Pick break bumper based upon the Police ident.
Pick (Break Wine Glass) - 2017
Another break bumper for Pick, this time based upon the smashing Wine Glass ident.
Pick (ECP) - 2017
A third style to the ECP for Pick, this time using a red colour off to the right hand side.
Pick (Break Car) - 2017
Another break bumper, this time based upon the Car Wheel ident.
Pick (Break Cat) - 2017
The Pick break bumper based upon the 'Cat' ident.
Pick (Police) - 2017
Bright flashing police sirens and splashing in the rain. More of those effects guaranteed to show off the best of digital compression.
Pick (Car) - 2017
A closeup on just the wheel of a car, as it spins at speed, casting rocks across the screen.
Pick (Promo) - 2017
Another promo, only this time advertising multiple shows showing the variation on the endboard used in this situation.
Pick (ECP) - 2017
An all-purple version of the ECP, here promoting shows entirely on Pick.
Pick (Break Popcorn) - 2017
The break bumper based upon the Popcorn ident for Pick.
Pick (Popcorn) - 2017
Some macro lens filming of popcorn features in this Pick ident. And we're not even going into a movie.
Pick (Dog) - 2017
This package of idents for Pick first introduced in 2016 consist of different angle shots of a particular subject, mixed with the purple graphics of the channel. In another fine example of where the fact they'll be broadcast on lower bitrate channels is forgotten during the artistic process, this ident features a dog shaking water everywhere.
Pick (Wine) - 2017
A wine glass flies through the air before smashing, in the most dramatic fashion possible.
Pick (Promo) - 2017
An example of the channel promotion style for Pick, here trailing a Monkey Life Special.
Pick (ECP) - 2017
End Credit Promotions on Pick often trail shows both on Pick itself, and on some other channel from the Sky stable - here promoting a show on Real Lives. Several variations on the ECP colours exist, here with a turquoise tinge to the right hand side.
Pick (Break Dog) - 2017
Break bumpers on Pick are designed around different cuts of the same subjects from the main channel idents. Here the break bumper based upon the 'Dog' shaking itself.
Pick (Cat) - 2017
A ginger cat pounces across the screen, in an ident which looks like it may have escaped out of the final batch for BBC HD.
Latest Additions - 05/05/2018
Rover Metro - 1989
A young Michael Barrymore, famous at that time for hosting Strike it Lucky, appears to advertise the Rover Metro in 1989.
Latest Additions - 04/05/2018
Challenge (Break - What G?) - 2018
What G is The Milky Way is the opening clue for this Challenge break bumper.
Challenge (Break End - What G?) - 2018
The accompanying end of break bumper, revealing the answer to the 'G' teaser.
Challenge (Break - What H?) - 2018
An opening teaser break bumper for Challenge asking What H is the Eve of All Saints Day?
Challenge (Break End - What H?) - 2018
The closing break bumper, revealing the answer to be 'Halloween'.
Challenge (Break - What Y?) - 2018
Another challenging Challenge word teaser to lead in to a break, and this time it's a word beginning with Y.
Challenge (Break End - What Y?) - 2018
A reveal of the 'What Y' teaser to end another break on Challenge.
Challenge (Break - What U?) - 2018
A bumper into another break on Challenge, this time with a clue around 'What U'.
Challenge (Break End - What U?) - 2018
Revealing the answer to the 'What U' teaser to be 'Undulate' at the other side of the break.
Challenge (Break - What J?) - 2018
Another 'What Word' break from Challenge, this time asking What J is to deride or scoff at?
Challenge (Break End- What J?) - 2018
An end-of-break bumper revealing the answer to the 'What J' teaser.
Latest Additions - 03/05/2018
Challenge (Break - What K?) - 2017
Another type of challenge on the break bumpers consists of a clue for a word beginning with a certain letter. In this case, "What K is a small hill or mound?"
Challenge (Break End - What K?) - 2017
The ending break bumper to the 'What K' challenge, revealing the answer to be 'Knoll'.
Latest Additions - 02/05/2018
Challenge (Break - Bite The Bullet) - 2018
For the opening bumper this time, the word 'Bullet' has a sudden bite removed from the corner.
Challenge (Break End - Bite The Bullet) - 2018
The ending break bumper reveals the catchphrase to be 'Bite The Bullet'.
Challenge (Break - First Aid) - 2017
Away from the programme slogans, one of several 'catchphrase' style break bumpers from Challenge. The opening part to 'First Aid' here.
Challenge (Break - NONIGUILT) - 2017
An anagram break bumper from Challenge. Here going into a break with 'NONIGUILT'.
Challenge (Break End - OUTLINING) - 2017
Revealing the anagram to be OUTLINING on the other side of the break for Challenge.
Challenge (Break End - Storm in a Teacup) - 2017
The end of a break for another catchphrase-style bumper here, revealing the phrase to be 'Storm in a Teacup'.
Challenge (Break - Fill Your Boots) - 2018
The catchphrase this time shows the word 'Boots' being filled up. As Roy Walker would say, Just say what you see...
Challenge (Break End - Fill Your Boots) - 2018
The ending bumper, revealing the answer to be 'Fill Your Boots'.
Latest Additions - 01/05/2018
Challenge (Break - It's Only a Game... Isn't It?) - 2018
The words regularly spoken by Hugo Myatt in his role as Treguard in Knightmare appear in this Challenge bumper.
Challenge (Break - Time to Face The Chaser) - 2018
With it filling so much of the modern day Challenge schedule, it's inevitable that The Chase would have a break bumper on the channel dedicated to it. Here the words often spoken by Bradley Walsh appear.
Challenge (Break - Let The Wars Begin) - 2018
Another phrase out of Robot Wars in this break bumper.
Challenge (Break - You Can't Beat a bit of Bully) - 2018
Another famous catchphrase spoken by the late Jim Bowen in Bullseye features in this break bumper.
Challenge (ECP - White) - 2017
A white version of the Challenge ECP. Here in its native 16:9 aspect ratio as it is aired over the end credits to an episode of newer ITV gameshow The Chase. A show which has become the staple filler for much of the Challenge schedule now.
Challenge (ECP - Yellow) - 2017
A yellow variation on the Challenge end credit promotion. Re-using a generic link over the credits to Wheel of Fortune here.
Challenge (ECP - Orange) - 2017
Another variation on the orange end credit promotion, with travelator obstacles placed around the edge of the screen. Shown here over the end credits to a mid nineties edition of Catchphrase with Roy Walker.
Challenge (ECP - Grey) - 2017
Another grey end credit promotion, this time with Total Wipeout-style obstacles placed around the edge of the screen. Played out here over the end credits to the original 90s version Supermarket Sweet, with the sorely missed Dale Winton.
Challenge (ECP - Grey) - 2017
A grey ECP with LED signs placed around the edges with a very generic pre-recorded announcement. Played out here in 4:3 over the end credits to an episode of the Scottish Television production Wheel Of Fortune.
Latest Additions - 30/04/2018
Challenge - 2017
After a short and undeveloped flirt with some animated characters inbetween, Challenge introduced a new logo and heavily white and orange themed presentation package in 2016. Idents consist of 3D rendered elements from various channel acquisitions in a spinning sphere. Wheel of Fortune, Bullseye and Countdown feature in this ident.
Challenge - 2017
A second ident, this time featuring Ninja Warrior, Robot Wars and Total Wipeout. With some specially pre-recorded continuity from Chris Tarrant to promote airings of Who Wants to be a Millionaire.
Challenge - 2017
A third ident, this time featuring Deal or No Deal, The Chase and Pointless. Played out clean on this occasion.
Challenge (ECP - Orange) - 2017
End Credit Promotions on Challenge use the main channel brand colours, with various rendered elements animated oround the times. As well as promoting the shows coming up on Challenge, they'll often give nods to shows on other Sky channels. Most commonly this tends to be on Sky's other Freeview channel Pick, however other channels from their broad collection can appear.
Challenge (Promo) - 2017
An example of the trailer style for Challenge, here promoting showings of Take Your Pick.
Challenge (Break - Say What You See) - 2017
Although the idents are very limited in number, the overall presentation package is bolstered with a very large variety of break bumpers. All featuring simple text elements in the channel's brand colours, they are grouped into ones featuring well known sayings from shows, and ones featuring quizzes or challenges. Looking first at the saying bumpers, "Say What You See", Roy Walker's famous Catchphrase words feature here.
Challenge (Break - Question or Nominate) - 2017
Question or Nominate features in this one, the often used set of words from gameshow 15-to-1.
Challenge (Break - Re-run the Fun) - 2017
Pat Sharp's well known phrase from Fun House appears in this break bumper.
Challenge (Break - Is That Your Final Answer?) - 2017
From Who Wants to be a Millionaire, the words famously associated with Chris Tarrant in the chair for this break bumper.
Challenge (Break - Phone a Friend?) - 2017
Another WWTBAM phrase in this bumper, asking if you'd like to Phone a Friend?
Challenge (Break - Go Wild in the Aisles) - 2017
The fondly remembered Dale Winton's phrase from Supermarket Sweep features in this break bumper.
Challenge (Break - I'd Like To Buy a Vowel) - 2017
Words frequently uttered by the contestants on Wheel of Fortune appear in this bumper.
Challenge (Break - And Our Survey Says) - 2017
The words made famous on Family Fortunes over the years in this Challenge bumper.
Challenge (Break - Look at What You Could Have Won) - 2017
The late Jim Bowen's words from Bullseye are immortalised on this Challenge bumper.
Challenge (Break - Ask The Audience?) - 2017
For this bumper, another famous set of words from Who Wants To Be A Millionaire appear.
Challenge (Break - It's Your Show) - 2017
Reminding us that "It's Your Show" for this Challenge break bumper.
Challenge (Break - 3.. 2.. 1.. Activate) - 2017
The countdown made most famous by Robot Wars feature in this bumper.
Challenge (Break - Late Zone) - 2013
An accompanying Late Zone break bumper from speechbubble era.
Challenge (Late Zone) - 2013
A second Late Zone ident, this time grey and brown in colour. With pre-recorded continuity provided by Hugo Myatt, better known as Treguard from the Knightmare series.
Challenge (Late Zone) - 2013
Bold colours, and a speechbubble logo made up the 2011-2013 look for Challenge. Late in this era, some slightly different dedicated branding for the late night slot was introduced branded as 'Late Zone'. A blue ident, with specially pre-recorded continuity provided by Pat Sharp of Fun House fame.
STV (Endcap) - 1989
With the removal of frontcaps in the late 80s, some ITV regions started adding animated endcaps with audio to their productions instead, until this practice was also stopped with the updated network branding guidelines in late 1989. Scottish Television's animated endcap from an early 1989 production here, based upon their 1989-1992 ident.
Milky Way - 1989
First transmitted in 1989, an animated Red Car and Blue Car have a race. Red eats everything he sees, whilst 'smart' Blue only eats a Milky Way, as he knows it won't spoil his appetite for dinner. The advert was so well remembered, it was brought back again 20 years later in 2009 (see the Comeback Ads page), albeit now updated to remove any reference to someone eating chocolate being 'smart' and to it not ruining your appetite.
Latest Additions - 29/04/2018
Granada (Endcap) - 1989
Long before most TV companies had started using credit squeezing and End Credit Promotions as standard, Granada experimented with using the technique to show their endcap in the late 80s and into the early 90s.
Latest Additions - 28/04/2018
Natwest - 1991
In the early 90s, Crockett's Theme by Jan Hammer, originally written for Miami Vice, found itself being used for a series of campaigns for Natwest. In this one, a small business adviser reminisces about how his father made many mistakes as a small business owner, with his greengrocers ultimately being replaced by a video shop. They'd not quite predicted video shops would soon be replaced by the internet at this point!
Latest Additions - 27/04/2018
Granada (In Vision Continuity) - Christmas 1989
Charles Foster is in the festively adorned booth for Boxing Day 1989, here linking in to the ITV premiere of Return of the Jedi.
Granada (Clock) - Christmas 1989
A quick view of the 1989 festive clock from Granada, leading in to the news. Clocks were to be dropped completely from Granada not long after this.
Latest Additions - 26/04/2018
BSB - 1990
From a few months before BSB and British Sky Broadcasting were forced to merge to avoid bankruptcy of both companies, a promo for the new 5 channel service from BSB. Showing just what amazing things could come from the sky in the night.
Latest Additions - 25/04/2018
Kentucky Fried Chicken - 1991
Celebrating 25 years of KFC in the UK in 1991, with a special offer meal from the Colonel.
Rumbelows - 1990
A fast-paced advert for electronics chain Rumbelows. Rumbelows was originally started in 1969, before later being acquired by Thorn, owners of the Radio Rentals chain too. The chain lasted for several decades, before eventually being folded in 1995.
Comet - 1991
An advert for electronics and white goods chain chain Comet from 1991, with the logo 'clicking' into place. Comet fell into administration in late 2012, with all the stores closed not long afterwards.