~ TTTV Community Links ~
Community Service Announcements were a free slot, designed for non-commercial organisations to promote a service of benefit to the community. They were tailored to each region, and were one of the last remaining bits of regional tradition on ITV. Perhaps not unsurprisingly, in recent years they've also been quietly slipped out of the schedules, with PSA commitments being shifted off onto the websites instead.
Tyne Tees PSA 1984
Tyne Tees PSA 1987
Tyne Tees PSA 1991
Tyne Tees Community Link - 1993
The takeover of Tyne Tees by Yorkshire brought about changes to the PSAs. They now became known under the name 'Community Link', with a cold heartless look and 'jingle', presumably to match the cold and heartless ident package the station had now been given.
More messing about from Yorkshire can be seen in this CSA. Before the Eastern film every week, they go and give Tyne Tees a Yorkshire CSA - Despite the fact that something so far out of the TTTV region has very little relevance to the North East!! As for the announcement itself, the only word I can understand is 'Bradford'.
Community Link 2002
Almost bang up to date with the Community announcements, and back to a proper Tyne Tees version. Hold on a second, whats that at the end... could it be a mention of Tyne Tees' proper website address? Dont tell the ITV.com people that! This was used up until 2003, after which point the graphics changed, although the music remained the same.