5STAR

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~ 5STAR ~

Currently named 5Star this week, Channel 5's first foray into multichannels originally launched as Five Life in October 2006, intending to show more lifestyle skewed programming. In the decade or so since, Channel 5 have struggled a little to find a consistent identity or position for the channel with it subsequently being rebranded as Fiver in 2008, 5* in 2011 and finally adopting the 5STAR name with the 2016 corporate rebrand. Coverage mainly from the 2016 5Star onwards follows below with older coverage to follow soon.


Fiver (2008-2011)


Fiver - Christmas 2008

For Christmas 2008 Five's sister channel Fiver, saw a series of snowy scenes dotted with their usual coloured cursor.


Fiver - Christmas 2009

2009 from Fiver saw a pres package based upon the 2008 look, with coloured lights.


5STAR (2016-Present)


5Star (Drums) - 2017

As part of the overall rebrand for the Channel 5 family in February 2016, new presentation was added to the channel and the name was tweaked again from 5* to 5STAR. Each ident features a scene with shapes projected in coloured light against various surfaces. A man playing some drums on the street features in this one.


5Star (Hotel) - 2017

Light is projected onto the walls of a hotel in this 5Star ident. Everyone can relate to hotels, right?


5Star (Tunnel) - 2017

The third main ident from the launch set for 5Star features light being projected off the walls of a tunnel, as people go about their everyday business.


5Star (Promo) - 2017

The promotional style for 5Star features coloured shapes against a grey background.


5Star (ECP) - 2017

The End Credit Promotion style on 5Star follows a similar graphic style to the trailer endboards with shapes over a grey background.


~ Acknowledgements ~
Channel 5 Television - http://www.channel5.com