Granada Television - 1956-2002

Granada Television has served the North of England since the earliest days of ITV in 1956, making it one of the oldest companies on the network and ultimately the controlling company of the modern ITV plc. Whereas it originally used to broadcast to most of the North, it's broadcast region was fixed to the North West in 1968, where it officially has remained ever since. Throughout the 90s and into 2000s, Granada went on a rapid expansion program buying up first LWT, then the Yorkshire/Tyne Tees operation and finally the ex United-Media franchises, as they built themselves up into a massive international media company. They effectively became the largest constituent part of ITV plc after the merger between themselves and Carlton in 2004. Despite their power, even the Granada name was dropped from ITV from October 2002 in favour of the national brand. Initially 'Granada' was refocused as ITV plc's production brand, although over time this was phased out too.

With thanks to Ashley B for some of the content on this page.

Granada 1988

With occasional exceptions for special occasions, Granada preferred to stick with quite plain, static and silent idents throughout most of the 70s and right through to the end of the 80s - an era where other regions, many of them much smaller than Granada, were pushing the boundaries of what could be done with their shiny new computer equipment. Here a static silver on grey effort from Granada from 1988.


Granada Clock 1988

The accompanying clock from 1988.


Granada - 1989

The more familiar looking yellow-logo-on-blue static ident from Granada, as transmitted here in Summer 1989.


Granada (Next) - 1989

A summer themed next slide from Granada in 1989. Could you imagine anyone ever getting away with that font choice on the mocks section of TV Forum too? With apologies for some reception issues on this.


Granada (Summer Promo) - 1989

A long promotion for upcoming dramas in Summer 1989 on Granada. With footage from Evergreen, Murder on the Moon (known as Murder By Moonlight elsewhere), and the first of Tyne Tees' Catherine Cookson drama productions for the network, based on the novel The Fifteen Streets.


Granada (Endcap) - 1989

Long before most TV companies had started using credit squeezing and End Credit Promotions as standard, Granada experimented with using the technique to show their endcap in the late 80s and into the early 90s.


Granada (In Vision Continuity) - Christmas 1989

Charles Foster is in the festively adorned booth for Boxing Day 1989, here linking in to the ITV premiere of Return of the Jedi.


Granada (Clock) - Christmas 1989

A quick view of the 1989 festive clock from Granada, leading in to the news. Clocks were to be dropped completely from Granada not long after this.


Granada - 1990

Granada largely shunned the ITV corporate look of 1989, although an ident was produced for them. Instead very quickly deciding to go their own way with a series of animated blue stripes in the 1990s. They weren't the most exciting idents ever, but at least they actually brought in some animation in an unusual break from the drab static idents the North West station generally seemed to prefer. Here featuring an announcement where they're apparently not even quite sure what the name of the show is.


Granada (Next) - 1990

A much smarter, if somewhat plain, next slide from Granada in 1990. Here promoting a show from the late Jeremy Beadle.


Granada (Promo) - 1990

A programme trailer from Granada in 1990. Unlike many of the regions who were happy just to take ITV branded trailers during this era, Granada generally preferred their trailers to at least namecheck them as Granada rather than ITV. Something which was probably much easier to do for the station who, as a big network contributor, were already making a lot of those trailers.


Granada (Autumn) - 1990

An autumn variation on the 1990 Granada ident, with a leaf falling into place before forming into the Granada stripe. Aired quite late in the season here, as it was by now into December.


Granada (Promo) - Christmas 1990

A small child is left to forlornly look on through someone's window at the entertainment they're missing out on. What better way to open the 1990 festive schedule trailer on Granada than that?


Granada (In Vision Continuity) - Christmas 1990

From mid-December, the backdrop to the Granada IVC booth sees some festive themed graphic changes as we lead into the first ever British Comedy Awards.


Granada (In Vision Continuity) - 1991

Charles Foster provides an invision link into You've Been Framed here during the first Granada 'stripe' era. Despite their seemingly more formal approach to presentation at Granada (and the initial hatred of the idea by Sidney Bernstein), the region kept their friendly invision continuity team longer than many others, only finally losing it in the latter half of the 90s.


Granada 1992

1992, and another stripe ident. This time things have improved, with much better Computer Generated animation. A very similar jingle though.


Granada 2001 Daytime

Jumping forward to 2001. By now, Granada own most of the Northern Regions, and are operating out of Yorkshire's studios in Leeds, rather than their home in Manchester. They happily implemented the Generic ITV look across all their regions. This is the daytime variant of the hearts ident.


Granada 2001 Lines

The generic lines version of the ITV Granada ident.


Granada August 2001

Having been so keen to introduce the Generic idents in the first place, Granada showed no hesitation in introducing ITV1 branding in August 2001. They also brought in this shorter version of the lines ident, without the full formup music.


Granada 2002

The full version of the ITV hearts ident was still used after the ITV1 rebrand, but very rarely. Still, here it is in all it's *cough* glory! This was used right up until the end of regional presentation from the North.


Acknowledgements

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